got big goals for the new year? allow us to up the ante with some sparkly new gear to ignite some serious goal-getting. introducing….our brand, spankin’ NEW addition to the fitlosophy family: the fitmat!
not only is this trio of fitmats exceedingly adorable (available in 3 fitspirational designs - oh yes, we did) + ridiculously cushy underfoot, they come with a convenient, super-stretchy, removable carrying strap. just toss it over your shoulder + hit the gym, then simply remove the strap + hit the deck. boom. it’s that simple.
we've got a quick do-anywhere workout for you to give your fitmat a whirl, but before we get to that our chief fitlosopher answers a few f-a-q's on the new m-a-t's.
is this like a yoga mat?
no, they aren't yoga mats. they're fitness mats, hence the name: fitmat! while yoga mats are much thinner, our fitmat has a thicker surface, making it super duper comfy.
what workouts can i use this for?
anything really, but it was designed to be a comfy soft surface for at-home workouts, stretching, crunches, planks, pushups + more. tip: take it to your group exercise class using the nifty carrying strap + you avoid using somebody else's sweat-soaked mat. (ew.)
where i can i get my hands on one?
you can get all our fitmats on our website or (drumroll please)...they are available for a limited time only at Target stores nationwide. RUN - don't walk to get one though, they'll sell out fast + once they're gone...they're GONE!
which is your fave, chief?
that's like asking me to choose a favorite fitbook. they're my babies - i heart them all equally. what's YOUR fave one fitbookers?
alrighty then, onto the workout.
WARNING: use with caution - side effects of our cushy, new fitmat include a maaaaaajor case of fitspiration perspiration. you've been warned! now, check out 5 moves to stretch, strengthen + sweat your way into 2017.
want 21 more moves to try on your fitmat? join #fitbook21 to get 21 more exercises in your inbox, plus recipes, fit tips + our NEW fitbook TWENTY-ONE ebook!
okay, so who else is headed to Target to pick one up? which one is your favorite? comment below + let us know!